A designer based in Shanghai, classically trained in art with keen aesthetic judgment and trend foresight. Specialize in creating market-competitive brand narratives through strategic design integration. Extensive project experience with uncompromising attention to detail and continuous skill refinement.

My focus lies in essence and sustainable systems. In design, I pursue clear logic and effective innovation within structured frameworks. Guided by the slogan “Rebellious Design, Pixel-Perfect Execution,” I see myself as a designer who merges rebellious thinking with systems thinking. I use creative thinking to express the "personality" of a brand while always aligning with business objectives—identifying designs within a company's precise operational framework that best fit brand strategy and drive commercial value. This synergy fosters a two-way success between brand and design.