Branding & Design
Branding & Design
Yuanqi Manman
Yuanqi Manman
Yuanqi Manman
Say goodbye to missed appointments and scheduling headaches. With "Paws & Plans," PetCare Plus Veterinary Clinic is revolutionizing the way pet owners manage their furry friends' healthcare.
Say goodbye to missed appointments and scheduling headaches. With "Paws & Plans," PetCare Plus Veterinary Clinic is revolutionizing the way pet owners manage their furry friends' healthcare.
Client
Client
PetCare Plus Clinic
PetCare Plus Clinic
Services
Services
Visual Design UI & UX Design
Visual Design UI & UX Design
Industries
Industries
Healthcare
Healthcare
Date
Date
January 2023
January 2023
Concepts & sketches
Concepts & sketches
元气满满作为Richen集团旗下服务子品牌，在战略定位上延续母品牌26年营养科技领域的专业基因，同时通过系统化的视觉识别体系建立清晰的品牌区隔。提案从服务属性、品牌愿景、历史传承三大维度切入，以模块化设计语言实现与主品牌VI系统的结构性关联。色彩策略保留主品牌标准蓝，创新性引入高饱和辅助色系（+30%饱和度），通过科学的色彩心理学强化子品牌活力、创新的品牌调性。
元气满满作为Richen集团旗下服务子品牌，在战略定位上延续母品牌26年营养科技领域的专业基因，同时通过系统化的视觉识别体系建立清晰的品牌区隔。提案从服务属性、品牌愿景、历史传承三大维度切入，以模块化设计语言实现与主品牌VI系统的结构性关联。色彩策略保留主品牌标准蓝，创新性引入高饱和辅助色系（+30%饱和度），通过科学的色彩心理学强化子品牌活力、创新的品牌调性。
Mobile App Design
Offline Collateral Design
Offline Collateral Design
The Ultimate Veterinary Clinic Scheduler
The Ultimate Veterinary Clinic Scheduler
The Ultimate Veterinary Clinic Scheduler
This is a tourist project with butterflies as the attraction point. Using the map as the background of the manual to annotate different butterfly origins makes the complex popular science text more visual, and the hand-drawn butterfly species introduction becomes an attractive point and increases the retention rate of the manual.
This is a tourist project with butterflies as the attraction point. Using the map as the background of the manual to annotate different butterfly origins makes the complex popular science text more visual, and the hand-drawn butterfly species introduction becomes an attractive point and increases the retention rate of the manual.
Client
Charleston government
Services
Cultural Tourism Project
Cultural Tourism Project
Industries
Council
Date
Feb 2021
Niche brand-Filter Aid
Niche brand-Filter Aid
Niche brand-Filter Aid
A concept-driven niche beverage brand for young consumers, combining youthful energy and personalized branding to promote a healthy, trendy lifestyle. The design explores fresh, dynamic expressions to reflect wellness, individuality, and modern aesthetics. As an emerging player, it connects deeply with Gen Z’s pursuit of personalized health-conscious choices.
A concept-driven niche beverage brand for young consumers, combining youthful energy and personalized branding to promote a healthy, trendy lifestyle. The design explores fresh, dynamic expressions to reflect wellness, individuality, and modern aesthetics. As an emerging player, it connects deeply with Gen Z’s pursuit of personalized health-conscious choices.
Client
Filter Aid
Services
Niche beverage brand
Industries
Niche beverage
小众饮品
Niche beverage
Date
Aug 2021
In summary, "Paws & Plans" is more than just a mobile app – it's a game-changer in pet care management. By simplifying scheduling, providing medication reminders, and granting access to medical records, the app empowers pet owners to take control of their pet's health with ease and confidence.
In summary, "Paws & Plans" is more than just a mobile app – it's a game-changer in pet care management. By simplifying scheduling, providing medication reminders, and granting access to medical records, the app empowers pet owners to take control of their pet's health with ease and confidence.